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8 Trends Destined to Impact Marketing in 2017
Yes, it’s time for the obligatory end-of-year trends blog post. Typically, these posts focus on topics such as marketing trends for the coming year. I’d like to take a slightly different approach....
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A marketing must: Make a good first impression
When we think about first impressions, it’s usually in the context of a job interview or a first date. As the saying goes, “First impressions are lasting impressions.” This holds true for marketing as...
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How to Shorten the EMBA Decision-Making Process & Increase Your Program’s...
The decision-making process for a prospect to enroll in an Executive MBA program is painfully long. Statistics show that this process can take up to two years. So what can you do to speed up the...
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Make Your EMBA Program Stand Out from the Crowd
Transformational. Life changing. Experiential. Professional development. Leadership potential. Executive coaching. Career advancement. These are all words/phrases used to describe most Executive MBA...
View ArticleNot All Leads Are Created Equal
A lead is a lead, right? Wrong. There’s a big difference between a lead and a qualified lead. The latter is someone whose interests/behaviors indicate that he or she is likely to be a good prospect. In...
View ArticleWhy We’re Adding A Service For Mid-Sized Companies
Since launching Annodyne over sixteen years ago, we’ve been dedicated to helping organizations meet their growth goals through marketing. In the very early days, we concentrated on the...
View Article7 Steps For Building A Reliable Lead Generation System
All businesses have goals for growth, but occasionally struggle to achieve them. The challenge with reaching a unique goal isn’t that the goal itself is too lofty or unrealistic. Often it’s in the lack...
View Article5 Key Metrics To Track When You Measure Marketing Results
Organizations execute marketing programs with a goal of realizing results by way of new customers and sales. With content marketing and social media clouding the modern marketing landscape, many...
View ArticleOur New Marketing Solution Generated 200 EMBA And PMBA Leads
The Executive MBA Council (EMBAC) recently showcased Annodyne and the agency’s new Hypermessaging solution in the summer 2017 issue of EMBAC Voice, the organization’s member newsletter. Our agency...
View ArticleWhy It’s Important To Continuously Improve Your Marketing Campaigns
Continuous marketing improvement is critical for business. It’s a long-term strategy that focuses on your marketing tactics, how well they’re performing and how effective they are at bringing in...
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